The cloud has been around for a long time now, whether you have fully embraced it or not, sooner of later you will be using it.
Cloud marketing is the delivery of an integrated digital and real world experience. It is personalised for every individual, based on their needs, desires, preferences, activities, past behaviours and location.
Most of the big game changing companies are already fully embracing cloud marketing. We can already see the world moving in this direction as the power of communication is shifting away from companies and into social conversations online and peer-to-peer reviews without the needs for brands to even be involved.
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